Set to launch this spring is Lancome Paris Genifique Youth Activating Concentrate. A high-end serum designed to return the protein levels in skin cells to that of younger skin and thus slow the appearance of aging. Online sources indicate this product was created and tested in collaboration with the hospital centre at Quebec's University of Laval.
This product appears to be designed to compete with Estee Lauder's Advanced Night Repair Protective Recovery Complex, which is packaged in a little brown bottle and also has a dropper applicator.
Lancome, a luxury division of the Loreal group of companies frequently uses alcohol in their products which some would say counteracts any moisturizing benefits of the products. Loreal, Garnier and Biotherm have all launched facial moisturizing products recently that contain alcohol. An ingredients list is currently unavailable so it is difficult to know what all this product contains.
I am eager to try this new product and will update this post with a review once I have tried it.
Available at Lancome counters and from the Lancome website. A ounce dropper bottle costs $78.00.
Ingredients: See Updated Post